The Theory Behind Giving a Book Away

I have another book on Free promotion Tobacco Sticks  and it  is tough at first to get your hands around the whole idea. It really goes against everything you were ever taught. Work equals result equals pay. This is the way we conduct our lives. We go to work and then we expect pay. But now there is a new paradyme. Work and then give it away in hopes that down the road someone will pay for something. It is strange at first.

Lets compare it to crabbing. You drag bait through the water and bring the crab in and then you net him. This works because the crab is busy with your fish head or whatever and doesn't see the net. And so you have him by giving away some bait. Not so different with books. You get someone to read your book and hopefully they are so taken they click on the link in the back and pay for your next book. This then is the theory.

Of course the problem is a lot of people download and don't read. They just build their library. Or they read and figure they will wait for the next freebie. Or they read and don't like it. Or they read and like it but still don't buy. So it is a gamble.

But like crabbing you never know until  you throw out your bait. The trick is to net them when they aren't looking.

www.williamhazelgrove.com
The PItcher

 

What I have Learned from the Free Promotion of My novel

First of all the promotion is still going. Second of all it is the way of the future and I mean standard. Currently my book is #68 on Amazon in the Top 100 Books. #2 in baseball and #1 in Hispanic Literature. I was initially reluctant to do this but now I know it is the way. The model of giving away your novel to develop readership makes perfect sense. You will get people reading and if your book is good then they will tell other people. The bottom line is books are still sold by word of mouth.

This type of promotion was just impossible before the digitial age. You could not give away tens of thousands of books and not go broke. So the big authors could get their books around with say a couple thousand give aways to bookstores and publicity people but everyone else was stuck with a few hundred. Not true now. Now you can run a giveway for a week which I am doing and have THOUSANDS read your book.

Think the old album Frampton Comes Alive. Before that no one heard of him. After that everyone knew him. The point is that was his giveaway. It crashed onto the scene and everyone heard it. That is what you want to do with your giveway. Crash onto the scene and have everyone read it. Well back to work. Here is a link to get your free kindle download of The Pitcher. http://www.amazon.com/The-Pitcher-ebook/dp/B00DMOO3RM/ref=pd_sim_kstore_1